Founding cohort open · 3 of 5 partner slots remaining for Q3. Book a call →
Colombo · IST · Working with teams in NY, London, Singapore
Fractional CMO · Founding cohort

A head of
marketing,
without the headcount.

Levox runs the marketing function for founder-led companies that need a strategic leader — not another agency, and not a Rs. 12M senior hire. We own the plan, the budget, and the vendors. You get back to building.

Built for
Founder-led · Seed–Series B · Rs. 50M–2B ARR
Replaces
An in-house CMO + your scattered agencies
Ramp
Two weeks · operating plan inside week one
Operating plan CONFIDENTIAL · DRAFT
MAY · WK 21
Budget allocation Rs. 1.25M / mo
Paid 38% Content 24% Lifecycle 18% Brand 12% Reserve 8%
This week — three bets
  • 01 Open Meta paid test · 4 creative against the new positioning In flight
  • 02 Brief contract editor on weekly cadence · publish Wed Briefed
  • 03 CRM migration · review HubSpot quote, decide Friday Pending
Reviewed weekly · Owner: Levox Open in full →
Who this is for

If any of these is your
Monday morning — we should talk.

We work with founder-led companies that have outgrown DIY marketing but aren't ready for a Rs. 12M senior hire. Usually one of these three shapes.

— Persona 01
Founder still owns marketing — and shouldn't.
You're the de-facto CMO, on top of being CEO. Briefing freelancers between investor calls, approving copy at midnight. Marketing is what you do when you have time, which means it's never the thing getting your best thinking.
Common at Seed → Series A
— Persona 02
You have a marketing team — without a leader.
Two or three smart operators are doing the work, but nobody is calling the shots on budget, channel mix, or what to kill. Output is fine. Direction is missing.
Common at Series A → B
— Persona 03
Three agencies, four reports, no plan.
Performance agency, content agency, brand studio — each running a slice, each reporting separately. You're spending real money but couldn't draw the marketing org chart on a napkin.
Common at any stage
How it works

Four things we own.
You own the product.

We're not another execution shop. We don't write the copy or run the ads ourselves — we hire, brief, and coordinate the people who do. The work product is the decision, and the decision shows up in the operating plan every Monday.

— 01 / 04
We own the plan
A one-page operating plan, drafted in week one and reviewed every week. Goals, channel mix, what to kill. The decision layer your team has been missing.
  • Quarterly operating plan
  • Weekly review cadence
  • Decision log
  • Single source of truth
Reviewed weekly · Owned end-to-end Detail →
— 02 / 04
We own the budget
Allocate the marketing spend across paid, content, lifecycle, and brand. Move dollars on a weekly cadence based on what's actually working — not what was promised in a deck three months ago.
  • Quarterly budget plan
  • Weekly reallocation
  • Vendor-level P&L
  • Reserve discipline
Reviewed weekly · Owned end-to-end Detail →
— 03 / 04
We own the vendors
Brief, hire, fire, and coordinate the people doing the work — your in-house team, your freelancers, your agencies. One brief, one schedule, one room. You stop being the bottleneck.
  • Vendor selection
  • Briefs & SLAs
  • Weekly stand-ups
  • Performance reviews
Reviewed weekly · Owned end-to-end Detail →
— 04 / 04
We own the measurement
One report, every Friday afternoon. The numbers that matter, the numbers we ignored, and the call we made because of them. Honest reads, not vanity dashboards.
  • Friday rollup
  • North-star metric
  • Channel attribution
  • Quarterly board pack
Reviewed weekly · Owned end-to-end Detail →
The honest comparison

So… why not just
hire a CMO?

Sometimes you should. Here's when a Fractional CMO is the right call — and when the other options actually win. We'll tell you on the call which one we think you need.

In-house CMO
Traditional agency
DIY / founder-led
Levox
Cost
Rs. 6M–18M / yr base
Rs. 3M–24M / yr retainer
Founder's time
Custom · per engagement
Ramp time
3–6 months hiring
4–8 weeks onboarding
Always
2 weeks
Owns the plan
✓
—
✓
✓
Owns the budget
✓
—
✓
✓
Coordinates vendors
✓
—
✓
✓
Runs the channels
Hires team to
Some of them
All of it
We hire who does
On the cap table
Equity + payroll
No
—
No
Walk-away cost
Severance + replacement
Contract notice
—
30-day notice
The honest answer: hire in-house once you're past Rs. 2B ARR and need a leader 5 days a week. Until then, fractional wins on speed and capital efficiency.
Journal

Working in public.

We're publishing the operating model as we build it. Long-form writing on what we believe about fractional marketing leadership, posted monthly. No newsletter pop-up.

Working theory · 12 min read · 05 · 26
The Fractional CMO playbook, drawn from scratch.
Why we think the next decade of marketing leadership looks more like a co-pilot than a department head — and the operating model we're building Levox around.
Levox Editorial Read →
Strategy · 6 min read
Brand positioning is a decision, not a deck.
Most positioning work fails because it gets graded on the artifact. Here's how we grade it on the decision it makes possible.
Levox Editorial Read →
Budget · 8 min read
What we measure on Friday afternoons.
Our weekly rollup, in long form — the four numbers we look at, the three we ignore, and why ROAS isn't the one.
Levox Editorial Read →
Apply to the founding cohort

Book the call.
Get the plan.

A 30-minute fit call. If we're a match, you'll have a draft operating plan inside seven days. If we aren't, we'll tell you on the call and point you at someone who is.

hello@levoxmedia.lk
Cohort status • 3 of 5 partner slots open
Typical response Within one business day
Engagements Custom · scoped per partner
Based Colombo, Sri Lanka · remote-first